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7 Outsourcing Secrets to Get the Biggest Bang for Your Buck!

7 Outsourcing Secrets to Get the Biggest Bang for Your Buck

Let’s be candid – You can discover these outsourcing secrets the easy way or the hard way, but you’re going to find this out sooner or later.
The hard way is the way most marketers do it. They make mistakes when outsourcing, lose time and/or money, and then learn from their mistakes.

I propose we cut out all that

nonsense and I’ll just tell you what you need to know here and now. Ready?

1: Outsource customer service as soon as humanly possible.

Reason why: If you don’t, you’ll waste half of each day doing things like answering support tickets, changing email addresses for members who changed their email address (yes, that is a thing) issuing refunds, answering questions and so forth.

That is time you could spend doing something else like… let’s see… wait, I know – MAKING MONEY.
7 Outsourcing Secrets to Get the Biggest Bang for Your Buck

Let’s be candid – You can discover these outsourcing secrets the easy way or the hard way, but you’re going to find this out sooner or later.
The hard way is the way most marketers do it. They make mistakes when outsourcing, lose time and/or money, and then learn from their mistakes.

I propose we cut out all that

nonsense and I’ll just tell you what you need to know here and now. Ready?

1: Outsource customer service as soon as humanly possible.

Reason why: If you don’t, you’ll waste half of each day doing things like answering support tickets, changing email addresses for members who changed their email address (yes, that is a thing) issuing refunds, answering questions and so forth.

That is time you could spend doing something else like… let’s see… wait, I know – MAKING MONEY.

Your focus should be on building your business, not answering support tickets (“When I log in, I see a funny thing at the top that says I’m logged in… is that what it’s supposed to say?’) I’m not kidding, that is a real support ticket I once received.

Another reason why: Your virtual assistant who is handling your support can shield you from the negative ninnies. What’s a “negative ninny, you ask? It’s that person who buys your product and then rants on for 6 pages on how awful your product Is, how awful you are and so forth. You don’t need to hear that stuff. Just tell your V.A. to handle it for you without ever telling you about it. (In this case, refunding the person and removing them from every list ts all that’s required.)

And by the way, if you’re thinking that your products will be so great, everyone will love them, well then I know you haven’t created any products yet.

I don’t care if you invent the method for turning pixels into gold, someone will hate it. And that’s okay, as long as you don’t have to hear about it.

7 Outsourcing Secrets to Get the Biggest Bang for Your Buck

Let’s be candid – You can discover these outsourcing secrets the easy way or the hard way, but you’re going to find this out sooner or later.
The hard way is the way most marketers do it. They make mistakes when outsourcing, lose time and/or money, and then learn from their mistakes.

I propose we cut out all that

nonsense and I’ll just tell you what you need to know here and now. Ready?

1: Outsource customer service as soon as humanly possible.

Reason why: If you don’t, you’ll waste half of each day doing things like answering support tickets, changing email addresses for members who changed their email address (yes, that is a thing) issuing refunds, answering questions and so forth.

That is time you could spend doing something else like… let’s see… wait, I know – MAKING MONEY.

Your focus should be on building your business, not answering support tickets (“When I log in, I see a funny thing at the top that says I’m logged in… is that what it’s supposed to say?’) I’m not kidding, that is a real support ticket I once received.

Another reason why: Your virtual assistant who is handling your support can shield you from the negative ninnies. What’s a “negative ninny, you ask? It’s that person who buys your product and then rants on for 6 pages on how awful your product Is, how awful you are and so forth. You don’t need to hear that stuff. Just tell your V.A. to handle it for you without ever telling you about it. (In this case, refunding the person and removing them from every list is all that’s required.)

And by the way, if you’re thinking that your products will be so great, everyone will love them, well then I know you haven’t created any products yet.

I don’t care if you invent the method for turning pixels into gold, someone will hate it. And that’s okay, as long as you don’t have to hear about it.

2: Outsource the things that bring you profit FIRST.

So let’s say you want to outsource website building, content creation, product creation, sales writing, software creation and so forth.

Ask yourself this question: What’s going to bring me the fastest return on my money?

That’s the project to outsource first.

Maybe you pay someone to create a product for you, and then you turn around and sell that product to hundreds of buyers. BOOM! You’ve just made your money back and much more.

But what if you don’t have any customers yet? And no list? Then maybe you need to outsource the building of your squeeze page so you can start list building so you can start selling stuff to your list.

Whatever will put you in profit first is the thing you need to outsource first. This way you are not coming out of pocket by thousands and thousands of dollars without a return.


3: Pay outsources based on the JOB, not by an hourly rate.

You want to know going in what it’s going to cost you to get a specific job done. And a true professional will be able to tell you exactly what it will cost.

A lot of marketers make the mistake of paying by the hour to get a job done. So not only don’t they know exactly what the job will cost – they also don’t know if the outsourcer is dragging the job out longer to make it pay more. Yes, it’s been known to happen.

The exception to the nonhourly rule?

Your virtual assistant or customer service person. Because of the nature of their work, in most cases paying them by the hour is the way to

go.

4: Outsource work you’re putting off.

Did you create a new product, but you haven’t edited yet? Or maybe you haven’t built the website or made the sales letter.

All the time you invested in creating that product is going to waste. Outsource someone to do what you haven’t done, so you Can get it online and start making sales ASAP.

5: Outsource what you’re not good at, and what you don’t like doing.

Sure, you love building websites, but let’s face it: You haven’t updated your website skills since 2007. Or you know how to write sales copy, but you HATE doing it.

Those are things you should be outsourcing. By focusing on your strengths as well as strategically planning your business, and letting other experts handle the rest of the work, you’ll make more money faster than if you try to do everything yourself.

6: Outsource the instrument playing while you conduct the orchestra.

There may come a time very soon when you have a system in place for making money. It could be as simple as creating a product in your niche, write several pieces of content preparing people for the product, record several videos leading up to the launch, and then launching.

Yet all of that ts a lot of work. You’ve got sales copy to write, JV’s to contact, swipe emails to write, etc.

If you can afford it, outsource everything you can so that you can focus on working ON your business instead of IN your

People who focus on working on their business while outsourcing a lion’s share of the work tend to make 5 to 10 times as much money as those who work in their business.

Sort of a no-brainer, don’t you think?

7: If you haven’t yet outsourced something – what are you waiting for?

If you already have an online business, or you’re in the process of building one and you haven’t yet outsourced something, odds are It’s simply because fear is holding you back.

Go to Fiverr, Up work, Craigslist or Warrior and outsource a small job, just to see how it works. | promise, you’ll be hooked and your business will grow twice as fast.

There not a seven-figure internet marketer out there who doesn’t outsource. So isn’t it about time you did, too?

How to Make $ 5,000 a Month without Your Own List.

How to Make $5,000 a Month without Your Own List

Okay, I love working with my own list, nurturing it, emailing it everyday… but | know it’s not everyone’s cup of tea. So when | run across a business that makes good money without having to nurture a list, and it only takes a few hours per week or month, | figure it might be worth sharing.

Mind you, the $5,000 a month figure is somewhat arbitrary.

You could make less or more, depending on how good you are at this and how many deals you do a month.

And perhaps the best part of all is you’re providing a very valuable service to new marketers looking to start their own online business without having to worry about the details.

Here’s how it works as told to me by someone who has been doing this for months now…

You’re going to be creating unique, ready-to-go sales funnels that are proven to convert.

No worries, you’re not doing this from scratch. Far from it. Instead, you’re using PLR — the kind that provides everything ready made to build a sales funnel.

The key is to make everything in the funnel unique, even though you’re using PLR.

So you find some good PLR that fills a real desire in the marketplace.

Rename everything and create new graphics, too.

You can even go in and change the coding on the plugin, if that’s what you’re using. Just hire someone to tweak it, maybe adding a new feature.

If you’re using written PLR, hire someone to flesh it out a bit more and change it up a little.

Then you create a squeeze page to offer something for free in return for the visitor’s email address. It could be a report, book, plugin, etc. Remember to use PLR that includes giveaway rights.

Focus your effort on making this offer as irresistible as possible. You might need to rewrite the sales page to do this, or hire someone to write it for you.

Next you create an upsell offer. This can be a high quality PLR course. Again, rename it, and create a new sales page that converts.Charge a fairly low price for the upsell- between$19 and $39.

Yes, you might need to invest some money in copywriting and even setting this up if you dont want to do it yourself. But if you shop around, you can probably get it done for $200 to $500, depending on how much you do yourself. ‘

Now that you have your funnel set up, buy 1,000 clicks from solo ads or Facebook. Send them to your squeeze page and through the funnel.

You’re doing this to prove the funnel works, as well as to start building the list.

After 1,000 clicks, if you get a 40% optin rate, you’ll have 400 subscribers.

If 5% of the subscribers buy the upsell, and the upsell is $30, then you’ve brought in $600.

This can cover your costs or come close to it, depending on how much you spent.

You can then buy more traffic if you like, building the list and testing and tweaking the funnel.

But you dont have to. If you want to stop at this point, you can.

Or continue on and build the list bigger, either one.

In either case, when you get to the point that you’ve had enough testing, tweaking and list building, it’s time to flip the funnel and make the real money.


You’re selling a funnel that comes – complete with a list of several hundred subscribers that’s already generating profits on the upsell, which means it’s proven.

And just as important, your funnel is unique, too. It has its own proven squeeze page, its own proven sales page, its own lead magnet and product…

it’s a complete one-of-a-kind proven sales funnel.

You can sell this for $3,000 or more – sometimes a lot more — on Flippa.

The fellow who told me about this averages about $5,000 a sale. Some sites have sold for more, some less.

And he does two of these a month by outsourcing the work.

Frankly, | don’t think he personally invests more than 5 hours into each website.

So it’s a very lucrative side income, so say the least.

The key here is to pick niches with ready-made markets — niches where people are already spending lots of money.

You’ll want to find the best PLR you can get your hands on.

Make everything unique. And practice.

The first time my friend tried this, he only cleared a few hundred dollars.

The second time, he cleared over $2,000.

Now he averages about $5,000. So practice and experience do count.

Perhaps best of all, there is no customer support. Once he sells a site, it’s totally out of his hands and he’s on to the next one.

So it’s great for somebody who doesn’t like to email a list day after day, build a relationship with readers and so forth.

If this is something that interests you, spend some time researching which sites are selling well, and also where to find the best quality PLR.

Once you know those two things, everything else will fall into place.

How to Make Quick Mommy Cash (Iven you’re not a mom)

How to Make Quick Mommy Cash (Even if you’re not a mom)

This takes a bit of work but it’s pretty simple and straightforward. And if you position it correctly, it works year round, too.

Become an Amazon affiliate. Now search Amazon for the best toys for kids. It could be for a certain age of kids, or a certain type of toy (like educational) or whatever you choose. If Halloween is coming, you can do the best kids costumes. For Christmas it will be the best presents for kids, and year round it can be the most popular, or educational, or most fun, or whatever criteria you choose.

Build a page with each toy listed. Give each toy a fun description and a good picture.

Under each toy and description, put a “click here for more information’ link. This is of course your affiliate link.

Now haunt the mommy forums and sign up with a woman’s name (yes, even if you are a man.) Find the busiest threads, leave comments, and mention where you got some great present ideas for your kids. Give out your link.

| know for a fact his works. You won’t get rich, but you will make some extra money. And you can always outsource the forum comments to someone else to perform for you.

$21,925 from PLR without Selling a Single Copy.

$21,925 from PLR without Selling a Single Copy

I know a fellow who hates selling, can’t write copy, doesn’t have a list, despises doing customer service and just wants to make money. And make money he does! He’s created a half dozen courses and made a minimum of $8,000 from each one, without ever selling a single copy of any of his courses. So how does he do it?

First, he looks around for someone who will make a great case study. It could be someone selling through Amazon FBA, or a prolific Kindle author, or an online marketer, etc.

He chooses to stay in the broad “make money online” field, but this would work in alot of niches.

When he finds someone who makes a good case study (IE: They make a lot of money and are willing to tell him how they do it) he sets up an interview. If possible, he does it in person. Otherwise he’ll conduct a series of phone interviews or Skype interviews until he gets all the information he needs.

I’m not sure what his financial relationship is with these experts. In some cases I suspect they’re happy just to tell their story. In other cases I believe he’s offering them a license to the product he’s going to create, for free. Which costs him nothing.

This fellow then puts together a course centered around the case study showing how anyone can duplicate the results.

Then he hires a writer to write the sales letter, squeeze page, ads, emails and so forth, and he hires someone else to handle graphics.

Of course, he could have also hired someone to create the actual course, but he prefers to do that himself.

Once he’s got the course ready to go, he does his research online to find marketers who are selling courses in the same niche. He contacts each one personally, one by one. The personal touch is important here for getting a response.

Next,he gets these marketers on Skype and describes the course so they know what kind of quality it really is and offers them a license to sell it.

Now mind you, he’s not talking to random would-be marketers off the Warrior Forum. He’s talking to people who have large, responsive lists and are experienced at selling high ticket courses.

He limits the number of licensehe will sell to retain the value.

And his selling price? Depending on the course, it’s somewhere between $497 and $1497 for a one year licensing deal with PLR rights.

If you think this is a lot, you’ve got to realise that an experienced marketer can sell $10,000 – $25,000 worth of a course without too much trouble. They target their list first, let their affiliates take acrack at it and then buy advertising. It’s about as close to a money machine as you can get, so of course these experienced marketers jump at the chance.

And if they don’t, it doesn’t matter because he just calls the next one on his list.

He also lets them know they can renew their license in 12 months, which creates even more profit for him.

Doing some math here… if he charge $997 and sells the license to 25 marketers, that’s nearly $25,000. He’ got expenses for copywriting and graphics, of course, but those are about $3,000, leaving him with $22,000 profit.

Even if he is paying his subject for the
rights to use the content, he’s still banking a significant portion of the money, all without selling a single course himself.

And if you’re wondering how long it takes him to sell 25 license, after he makes his list of prospects he sets Skype appointments and then gets busy. Usually 3 days is all he needs to sell all 25.

Of course, many of those marketers who purchase a license to one of his products want first dibs on his next product. Thus every time he creates a new product, he’s got more and more marketers who jump at the chance to get a license.

This is truly a win-win. He doesn’t have to deal with selling courses, customer service and all the other things he doesn’t like. His clients – the marketers — enjoy a great profit with almost no work. And he profits mightily.

Oh yeah, he does this once a month. Admittedly, he could do it 2 or 3 times a month, but he’s kind of lazy and says one a month is plenty.

Creating Grate Content for BORING Niches.

Creating Great Content for BORING Niches

It’s a mantra you’ve heard time and time again — write great, interesting, exciting, sharable content. But what if you’re in a boring niche? Or working for a boring client in a boring niche? How do you get readers excited about mundane topics like locksmiths or plumbing, or even icky topics like personal injury lawyers or rash creams?

Here are 10 tips to help you create interesting content ideas for even the most boring of niches.

1. First, change your perspective before you write anything. If you think it’s boring, your readers will, too. Everything is interesting if presented in an interesting manner. It’s simply a matter of finding the right angles to present your content. And the first

step is to get fascinated in your topic so your enthusiasm will show in your writing.
2. Find the golden number nuggets.

Dig out the industry statistics and find the fascinating bits that pull people into your story. Do you sell nails? How many nails go into building the typical house? Is your niche floor coverings? If you took all the carpet made in one month, how big of acity/state would it cover? Numbers fascinate when used in a way people can easily grasp and share with others.

3. Use stories and anecdotes. Let’s say you Sell instructions on how to refinish furniture. “14 year old Annie was always the shy type, afraid to speak up and withdrawn, lacking confidence to do even the simplest of things. Then she got our beginner’s instructions for refinishing simple antique chairs. Within a month she’d finished her first project, and now a year later she’s refinished over a dozen pieces, resold 9 of them for substantial profit that she’s put away for college, and kept or given away the rest of the pieces. Most important of all, she’s gained a new sense of accomplishment and confidence which has spilled over into other areas of her life.” Wow, that’s pretty exciting!

4. Do a daily question and answer. Each day create an “ask an expert’ blog post or video in which you answe one question. Create interaction, likes and shares by getting real people to ask questions through social media such as Facebook.

9. Talk about what’s wrong in your niche. Maybe legislation is pending that could hurt your industry, or someone in your niche is ripping people off. Be the leader and speak uf about it. You’ll not only capture the attention of your readers — you’ll likely get links from other sites as people join the conversation.

6. Promote a cause. Sometimes when you run out of things to say about your business and your niche, it’s time to look outside of your business and find a cause to make your own. For example, a personal injury lawyer who’s helping homeless puppies and kittens to find new homes – that’s not only unexpected, it’s even warm and fuzzy — literally. And if your business is strictly virtual, you can still choose a cause and make it your own. Put real faces on it – furry or human — and tell why you and your business strongly support this cause. If you can choose a cause aligned with your business, so much the better. For example, a food niche might choose a program to feed the hungry, while a remodeling/building/decorating business might choose something like Habitat for Humanity.

7. Hold content contests. Get your readers to create content for you, based around the keywords you choose. The better the prize, the more entries you’re likely to get. Pick the top entries and then get them to get their friends to vote for the best one with retweets and Facebook shares. Publicize the contest to get more entries, more press and more backlinks.

8. Become a hub for industry content. Who says you need to write all of your website’s content yourself? Ask other industry leaders to contribute if they like.

9. Use images. I’ve said it before and I’ll say it again — people stay on your blog or website longer when you use interesting, compelling and relevant images.

10. Stretch. Okay, so your niche is car accessories — why not do an article o the top coolest cars in movies? Or maybe your niche is math tutoring – again, find the movies that use math and talk about those. It’s a great way to get your audience to relate to your products.

Even the most mundane of topics can become interesting – you’ve just got to find the right angle to write about.

Best Blogging Advice — Ever

Best Blogging Advice — Ever

| saw a great piece of advice on Quora the other day about blogging

Someone wrote in and asked if they had missed the blogging boat — could they start now, or were they too late?

They received all kinds of advice, but this tidbit from Jeff Sauer was the best:

First Jeff advises him to take action immediately and get a free blog on WordPress.

Then Jeff says..

. “Write a post.”

“Write another.”

“Write 50 more posts.”

“Then delete the blog.”

“You will no longer be concerned about starting a blog. Instead, you will have an understanding of the commitment ahead.’

Jeff then advises to start a new blog ona domain name the blogger will own forever. Take note of mistakes made on the previous blog, and don’t make them again.

Now write 100 more posts.

And eventually you will become a good writer.

Now then…

You might be wondering WHY | like this advice so much, and here’s the reason:

It’s telling the reader to DO something, over and over and over again until they get GOOD at it.

And it’s showing the reader how to overcome fear by simply doing, and doing again.

Will it take you 150 posts to get good at blogging?

Probably not.

But if you’re willing to make that kind of commitment, then it’s just a matter of time and practice before you become truly great at what you’re doing.

So go ahead. Create a throw-away blog just for practice. Use a pen name.

Write for the sake of writing.

And each time you strike gold, sharpen and refine the post, and put it on your public blog.

People might think you’re an overnight SuCCeSS.

But you and | will know it was simply a matter of , practice and practice.

Because that’s how you reach success – through dedication and unwavering perseverance.

$4,000 a Month Selling OPA without Doing Any Work.

Case Study: $4,400 a Month Selling OPA without Doing Any Work?

You know those headlines that scream out you can earn XXX amount of dollars by simply “pushing a few buttons” or “sending a few emails” or some such? Well, this case study is actually about someone doing almost no work and yet banking close to $5,000 a month.

In fact, she might be up to that amount now. The $4,400 was how much she earned when we spoke, and she mentioned that her income is increasing every single month. Yet she does almost no work whatsoever.

And by the way, OPA stands for Other People’s Artwork.

Here’s how it works:

I’ll call her Sally because, well, when | talk to her she giggles a lot and sounds kind of silly. Sort of like a high school girl, and yet she’s in her mid twenties.

Sally has several different identitieson — Etsy and Ebay. Each identity sells a
certain type of artwork. One sells
paintings of animals, one sells
landscapes, one sells abstract art, one sells hearts (I’m not kidding!) and so ™ forth.

She has a real life assistant (we’ll call him Gorgeous George because as Sally tells it, in addition to working for her George also does some modeling and fitness instruction.) George makes all the listings for the artwork, gets the prints made from the originals, fulfills the orders and handles any customer service requests.

What does Sally do? She outsources
work to several artists who do all of her paintings for her. Just like hiring a ghostwriter to write a book which you then sell, Sally is hiring “ghost painters”. She has them sign a nondisclosure agreement that gives her all rights to the paintings. And she never tells her artists what she does with the paintings, either.

If I were doing this business model, | might consider giving the artists a percentage of sales, but Sally likes to simply pay one fee up front to keep things simple.

Sally chooses the styles for the paintings by finding examples and showing them to her artists. She then asks them to replicate the style and not the actual painting. She sells the original paintings for a good price ($300 to $1,000) and sells limited edition prints for a lower price.

Her listing snever claim that she or her persona is the artist. She’ll use generic language such as, “This painting was created May of 2021 using pastels on canvas.” She has her artists use several mediums, including acrylic, watercolor, pastels, ink, charcoal and so forth.

She also has a virtual assistant who has one job: Promoting the artwork through various social media channels. This is why her business is growing so fast, because word is getting out via social media. And she’s very good at picking her subjects, too, some of which are extremely timely and most of which prove popular.

As you can see she has expenses: Her real life assistant George, her virtual assistant, the artists and selling fees. But even after all this, she pulled in $4,400 in profit the month she revealed her system to me, and like it said, it’s increasing every month.

The real key here is to choose subjects that will sell. That’s why she likes animals, hearts and landscapes because they always do well. And her paintings aren’t super elaborate, either. An experienced painter can likely create one in a short afternoon.

One of her best-selling stores sells paintings that are somewhat cartoonish, including caricatures of real people as well as animals doing silly things. As mentioned earlier, one sells hearts. | suspect this artist probably does 4 or 5 paintings in a day because they are that simple. But they sell like hotcakes because people love hearts and bright colors.This business is easy to replicate and if you use assistants, it takes very little time at all.

Don’t be a Quitter- Be a Failure Instead.

Don’t be a Quitter – Be a Failure instead .

We’re taugh from early on that success is everything. Win the game or ace the test and you get the grownup’s approval. Then we get older and succeeding becomes even more important. You got into a hot shot college? Congrats! You won the contract? Great! You built a multimillion dollar business? Super!

But here’s what nobody tells you – before you can win you’ve almost always got to lose, and lose big, and lose often. You’ve heard the expression, “Nothing ventured, nothing gained, right? Well, when you venture you don’t always gain. Many times you lose, and you lose big.

And when that happens, your confidence takes a nosedive. The next time out you hedge your bets, you pull your punches and you don’t try as
hard. Why? Because that way if you fail again, you can tell yourself that you didn’t lose as big.
It’s funny, but it’s also human nature.

People fail a time or two and then what do they do? Sadly, many quit. They just give up. Failure hurts too much. It’s humiliating and embarrassing and they’d rather play it “safe.” Which actually means they don’t want to play at all, they just want to sit in their cozy cotton lined box and never venture outside into the cruel world again.

Here’s what those people don’t know: The ONLY way to truly, absolutely, permanently fail is to quit. Everything else is simply a step on the way to SUCCESS.

Did you know…

– The average millionaire goes bankrupt 3.5 times.

—There is anew millionaire created every 58 hours.

– The average millionaire doesn’t realize their dream until age 45 and becomes a millionaire at 54.

– The average millionaire dabbles in 17 different businesses, concepts, schemes and enterprises but doesn’t hit it big until the 18th try.

Entrepreneurship is the quickest way to become a millionaire.

74% of all millionaires in America became millionaires through entrepreneurship.

The average millionaire goes bankrupt and what does s/he do? Dusts themselves off and tries again. And again. And again. Failure is a temporary detour, not a roadblock. | absolutely promise you, if you’re still breathing then you can still succeed and succeed BIG, regardless of how many times you’ve failed in the past.

Remember those Chicken Soup for the Soul guys, Jack Canfield and Mark Victor Hansen? Their manuscript got rejected 140 times by 140 different publishers. Most people would have quit after the 10th or 20th rejection, but they just kept sending out that manuscript until the 141st publisher took a chance. Result? Both of them are millionaires many times over.

Winston Churchill failed the sixth grade and he was defeated in every public office role he ran for. Then he became the British Prime Minister at the age of 62 and led his country to victory in WWII.

Success consists of going from failure to failure without loss of enthusiasm. — Winston Churchill

R. H. Macy had along and undistinguished history of failing businesses, including the first Macy’s in NYC. No one would have bet on him, but he went on to create the biggest department store in the world.
Marilyn Monroe’s first contract with Columbia Pictures expired because they decided she wasn’t pretty or talented enough to be an actress. But Monroe kept plugging away, and even today’s audiences know and love her decades after her untimely death.

Toyota passed over Soichiro Honda for an engineering job. He could have quit on his dreams. Instead, he went on to make motorcycles and cars and became a billionaire in the process.

Thomas Edison’s teachers told him he was “too stupid to learn anything.” Imagine how that could impact a child, hearing from the ‘experts’ that you’re too stupid to learn. Most kids would stop trying. Not Edison.

Our greatest weakness lies in giving up. The most certain way to succeed is always to try just one more time. – Thomas Edison

Vera Wang failed to make the U.S. Olympic figure-skating team. Then she got passed over for the editor-in-chief position at Vogue. Time to realise she was a failure, right? Wrong. At age 40 she began designing wedding gowns and today she’s one of the hottest designers in the business and a self-made billionaire.

You’ve probably heard that Walt Disney was fired by a newspaper editor because he “lacked imagination and had no good ideas.” But did you know that he had several failed businesses before the premiere of Snow White?

The difference in winning and losing is most often…not quitting. — Walt Disney

Albert Einstein’s teachers labeled him “slow” and “mentally handicapped.” What if Einstein had actually believed the people who made these proclamations? For one thing he never would have won the Nobel prize in physics.

Henry Ford’s first auto company went out of business. He abandoned a second because of a fight and lost a third to declining sales. Yet he went on to become one of the greatest American entrepreneurs ever.

If you think you can do a thing or think you cant do a thing, you’re right. – Henry Ford

J. K. Rowling was unemployed and living on social security while writing her first Harry Potter novel. It was rejected by 12 different publishers and finally picked up with a paltry advance of just 1,500 pounds, but now she became the first person to become a billionaire through writing.

For every failure to Success example I’ve given here, there are literally hundreds of thousands of others out there. And the only thing stopping you from becoming the next failure to success Story is you. So what are you waiting for?

Hurry up and get your failures out of the way so you can go on to create big success for yourself too. And maybe someday your story will be featured right along with Einstein’s, Ford’s, Disney’s and all the other great people who refused to let a little thing like failure get in their way.

The 3 Secrets to Landing Big JV Partners.

The 3 Secrets to Landing Big JV Partners

Such! You’ve got a great product. In fact, there’s never been another product like yours in the history of the world. Your product is going to sell like SANGBUSTERS because, well, 9ecause you just know it will. Because t has to. Because you just sunk the ast 6 months and several thousand dollars into building the product, but, t’s going to all be worth it as soon as these stupid, snobby, too-good-to-talk(o-you big shot marketers come down off of their high horses and promote it FOr YOU.

Whew.

Okay, maybe that’s not exactly how VOU see”

Sut you do believe you’ve got a great oroduct that will sell well, and you
Yeah. Right.

remember all too well how hard it Nas to get anyone to take a look at my offer, much less promote it for me nhen | was new. And do you know nhy? It’s because like almost every yew marketer out there, had it yackwards.

Imagine a man knocks on the door of 4 woman he’s never met before. She »pens the door a crack to see who it is ind realises she doesn’t know him ‘rom an axe murderer. Through the srack in the door he says to her, “Hi 3aby, | have a fantastic deal for you! ‘m going to do you a huge favor by getting you drive me in your car to an =xpensive restaurant where you’ve nade reservations for us. I’m going to et you buy me dinner with cocktails and a bottle of wine, and afterwards I’ll let you take me to an expensive 3roadway show that’s booked six months in advance. And after that, I’ll let you an even bigger favor and let you sleep with me. What do ou say?’

Seriously, what do you think she’ll say 0 this stranger at her door? | suspect she slammed the door shut when he jot to the part about the expensive restaurant and reservations.

And yet new marketers take this exact same approach all the time when asking established marketers to act as heir affiliates or JV partners.

Hi Joe Marketer, | have a fantastic deal for you! I’m going to do you a vuge favor by letting you devote several days of your precious yromotional schedule to selling my oroduct to your list and followers. Sure, you don’t know me, you don’t
Jo for a total stranger, right?”

Now imagine receiving one or even several of these requests every day. Is t any wonder that seasoned marketers stop answering their email, and new marketers have trouble Jetting an one to eromote for them?

_It’s go back to the guy and gal analogy. What if that guy were to come up to the woman — not at her front Joor, but at work — and simply introduce himself and maybe thank er for something she did at her job? Maybe he comes back in a couple of Jays and comments on something she wrote or asks a relevant question. 4e starts following her on social nedia and engaging her there.

A little bit of interaction here, a little bit ‘here…

Then maybe he does something nice or her — shares one of her links, tells 1is Facebook Fans about her business – or he simply buys one of her products. She’s starting to take notice of him. He’s not scary and in fact he seems like a nice guy. What’s this? He’s got a website. She checks it out. 4mm… this might be someone north getting to know better.

The following month or maybe the ‘following year, what happens? She’s sromoting his product. Or maybe she’s Not, but maybe she introduced him to a friend of hers that’s an even better fit ‘or a joint venture.

You already know the point I’m getting 0 here — don’t pounce on strangers and expect them to do you a huge ‘avor when they don’t even know you. And yes, promoting your product is indeed a huge favor.

The 3 Secrets to Landing Big JV Partners:

1. Build the relationship before asking for the favor, whatever that favor might be. (You already knew that, right?)

2. Build your own audience through social media, list building and so forth. Then when your product is ready to launch, launch it to your list first. Take note of the click through rates, conversion rates and refund rates. Now you’ve got something to tell potential affiliates and JV partners other than, “I think this will sell well.”

3. Realise that not everyone is going to promote your product, no matter how good you are at building relationships first. Maybe they only promote their own products. Maybe they just dont think your product is a good fit for their list. Maybe they’re having a bad day/week/life. Don’t worry about it. If you build enough relationships with others, you’ll find that some promote, some don’t and it’s all good.

10 Tips for Building Your Blogging Brande.

10 Tips for Building Your Blogging Brand

You’ve either got a blog already, or you’re just about to start one. Congratulations! You are one of only 500 million. Now then, knowing that your blog is (statistically speaking) less than a needle in a haystack, how are you going to get it NOTICED and read?

In one word, the answer is BRANDING. You can either throw together a blog and hope it somehow gets found, or you can carefully craft a brand that captures readers’ attention and keeps them coming back for more.

To throw one together, just do what 99.9% of other bloggers do — wing it. Fly by the seat of your pants and hope for the best. In six months (or sooner) you’ll likely be so discouraged you’ll give up.

Building a brand is obviously the way to go. Think Google, Coke, Apple and Nike to understand the huge potential branding holds for your blog. Brands stand for something, mean something and create loyalty in their customers. They stand apart and often far, far above the competition. And best of all, really good brands get remembered and are sought out by consumers.

Here then are 10 tips for building your blogging brand:

Who are you writing to? Exactly who is your blog meant for? Create a clear picture of your ideal reader, including age, profession, family, worries, problems, hobbies, etc. You’ll be writing to this one person rather than trying to talk to everyone. Remember, when you target everyone, you interest no one. But when a certain segment of the population believes you’re writing just for them, you’ll build a loyal following.

Why are you writing to your specific readers? What is your goal? It might be to educate, to persuade, to motivate, etc. Keep your goal in mind at all times.

What are you writing about? This is your topic. It might be physical fitness, marketing, dating, etc. Decide in advance what your message is going to be.

Choose a brandable name. If you’re creating a fitness blog, for example, then you might choose a one or two word brand name that people are likely to remember, rather than a keyword laden name.

HowToGetHealthyAndLoseWeight.co m isn’t really brandable — it’s too

generic and too keyword rich. Think in terms of “Google” — now that’s a

brand. You might try things like FitMonkey.com or SkinnyCakes.com — those are brandable and memorable.

Create a snappy tagline. Aname generally isn’t enough — you also want a tagline to help brand yourself, to clarify what you do and to make your blog more memorable. If your blog is on bacon recipes, your url might be DeadPiggy.com and your tagline might be “Bacon lover’s recipes for the nonchef.” See how the tagline not only defines that the site is about bacon recipes, but also narrows the niche to those who dont consider themselves to be good cooks? This is a prime example of using a tagline to define what you do and WHO you do it for.

Get a logo. Can you picture the Apple logo? Nike? Coke? A logo is an integral part of your brand. Make it clean, simple, eye-catching and unique. It’s worth the extra money to get your logo just right.

Adapt your logo into a favicon. Again, this is an important part of branding your blog.

Use a website design that matches your topic. A header full of balloons and clowns on a website about grieving generally isn’t going to work. Dull colors on a children’s website or a lack of photos of gardens on a gardening website won’t work. Make sure all of the visual elements of your site correspond with your topic.

Choose a writing style and stick with it. Take a lesson from McDonald’s here and give your readers what they’ve come to expect from you. Maybe you’re writing to a technical crowd – then you might write like an engineer. Or perhaps you’re taking on a persona, like the Rich Jerk. Odds are you’re going to write like yourself, which is perhaps best of all because you won’t have any trouble maintaining that style. Consistency is key because if one day you’re writing like the guy next door and the next day you’re writing like an English professor, your readers are going to get confused and likely won’t return.

Promote your blog’s name through social media. Consistently use your blog’s name everywhere. Don’t use “Law Enforcement Weight Loss’ on Twitter and “Muscle Cops” on Facebook — no one will realize it’s the same blog you’re referring to. Again, this is another reason to choose a unique, short, brandable name that no one else is using anywhere.

If your blog is going to stand apart from the crowd, then you’ve got to do a little extra work, but that work will likely pay off handsomely in the end.

Not only will you stand apart from the crowd, you’ll also discover that if you ever decide to sell your blog, you’ll be able to charge a great deal more because you took the time to brand it.
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