Tag Archives | #earnmoneyonline

How to Add an Extra $500 in Profit to Any Product Promotion in 10 Minutes …

By Swapan Bairagi on January 5, 2023 in Blog

How to Add an Extra $500 in Profit to Any Product Promotion in 10 Minutes or Less…

The $500 figure is arbitrary. Depending on the size of the promotion, you could gain an extra $100 to $2,000, ora whole lot more. Here’s how it works

Anytime you promote a product, whether that product is yours or an affiliate product, consider adding a one-time deal for your own personal email Support for an additional fee. For example, you’re selling a $47 product that teaches buyers how to train their horse. You offer your own personal email support for a fixed length of time to answer any questions they have that are directly related to implementing the information in the product.

The biggest obstacle many people face when learning something new is putting it into action. Having someone they can lean on for guidance can be tremendously helpful both from a psychological as well as a practical viewpoint.

Things to know:

1: You most likely won’t be overwhelmed by questions because only 10 — 15% of people who pay for your support option will use it. Peop!: have the best of intentions to use the products they buy, but as you know yourself, people get busy and things get set aside.

2: You’ll be getting paid for somethin: you probably already do, especially o your own products. If people already email you with questions about how implement information you teach, th: difference now is they will be paying you for your answers.

3: Many of the questions will be the same. This is helpful for you in two ways — first, you get to discover wha missing in the product. For example, you forgot to include how people will take payments in the system you teach, you’ll know to add it to your course. If it’s an affiliate product, you’ find the holes and have the option to either create a bonus that covers the missing areas, or even create your own, more comprehensive course.

Second, it’s helpful that people tend t ask the same questions because the you can write the answers once and copy and paste them each time the question is asked. Or you might crea an FAQ to send out, or even create a FAQ page you can refer people to. Th will greatly cut down on the number « questions you receive.

4: This does not undermine the pricing of your personal coaching. Think of answering questions about a particular product as being a FAQ, not a coach. Your answers will be shorter and more direct, and they generally won’t be tailored to the person asking the question since you dont know their situation. You’re giving bite-sized answers, not in-depth personally tailored step-by-step coaching. For that they need to upgrade to your much more expensive coaching program.

5: You’ll set a time limit, and if you want, an email limit. You’ll answer their questions for a set period of time, such as 30, 45 or 60 days. You’re not offering email support for the rest of their lives. Emailed questions are only taken if they are directly related to the product. And if you want, you can limit the number of emails they send to you to one per day. This last one sounds unnecessary and it usually is, but one time someone decided to write to me 4 and 5 times per day. Ever since then, | place the one email a day limit in my offers. You can also limit the number of questions per email to 1 or 2.

6: If you’re selling an affiliate product, you’ll need to be familiar with the contents of that product and how to implement what it teaches.

7: You don’t need to be an expert. The questions are coming by email, which means you can take time to look up anything that you don’t already know. If the answer isn’t in the product, use your friend Google to find it. And if the question is beyond the scope of the product, recommend another product to fill their need. For example, if they’re asking how to get traffic but that’s not covered in the product, suggest your own traffic course or one that you are promoting. If you’re giving them an affiliate link, say so.

Bonus: You’ll build rapport with the people who send you questions. Plus, you’ll demonstrate your ability and willingness to help them, too. When you follow up with these folks and offer your coaching program, you’ll find that some of them are not only receptive but also eager to grab the opportunity to join your more expensive program or service to receive even more help.

I’ve probably made this sound harder than it is. Realise that most people who buy the upgrade don’t use it, and those who do use it will email you 2 tc 5 times with questions. It’s actually ar incredibly easy way to make some extra money when promoting anything, and it’s an awesome stepping stone to your high level coaching as well.

Case Study: Simple Newslettle Vields $40,000 in 6 Months.

By Swapan Bairagi on January 3, 2023 in Blog

Case Study: Simple Newsletter Vields $140,000 in 6 Months

Because competition is a real factor here, I’m not allowed to reveal the exact niche for this case study. Luckily, this method will work in any niche where you can save people money on something they’re already buying. And it will work in a lot of other niches, too, but for now let’s talk about the whole money saving deal.

For purposes of discussion, I’m going to change the niche to air travel, and welll assume it’s not during a pandemic.

This person — we’ll call him Vinnie – set up an information email list giving away free info on cheap flights. Again, I’ve changed the niche, but let’s roll with it. When airlines get cancellations, make mistakes and so forth, they sometimes offer crazy good deals just to get the seats filled. Vinnie keeps tabs of these offers and sends his list info that can save them a lot of money on their airline tickets.

But here’s where it gets good: While anyone can subscribe for free, he also has a paid version. The cost is low, about $40 for 3 months or $90 for a year. The savings on just one deal alone can be several hundred dollars, making it an easy sale to air travelers.

The difference between free and paid subscriptions is the free subscribers only get about one third of the deals in their inbox.

Paid subscribers get ALL the deals.

Here’s what’s great about this business model:

* The content writes itself. All you would be doing is passing along the info that your readers want. Essentially it might sound something like, “Delta is offering 2 for 1 discounts for the next 24 hours for transatlantic flights. Here’s the link to their site.”

– Readers can easily afford the subscription price. if they have the money for plane tickets, they can afford a $90 subscription.

* Getting just one deal a year more than pays for the subscription. People who continue to fly do not unsubscribe.

* Paid members get an ego bump because they have ‘inside knowledge’ they can brag about to others. “My gu saved me $400 on my ticket.”

* It’s easy to get new subscribers. Since he has a free version and because people want to save money his conversion rate on his squeeze page is extremely high.
* Once free subscribers see how valuable the info is and realize they are missing two-thirds of it, upgrading is an easy sell.

He made $140,000 in just the first six months alone. He wouldn’t tell me how much he’s made since, but | do know he bought an expensive new house and he’s hired 3 people to handle most of the business for him.

One more thing: Once he realized how big this was going to become (and please remember, | have not revealed his true niche) he decided to bring on affiliates with a referral program. This made things explode and kept his competition to a minimum.

Here’s what you can do: Be on the lookout for any niche where people need quick, up to date info on something. It might not just be about saving money on a particular item. Maybe they need the latest news or methods in their niche such as investing and so forth.

When you find a good possibility, verify that people are paying money in the niche. Obviously, people pay for airline tickets so that would be easy. And some niches will surprise you. I’ve heard of a guy who is making a killing writing a monthly newsletter about collecting arrowheads. He works maybe 5 to 10 hours a month and pulls in $10,000 in monthly subscriptions in his one man overaties

Create a free version of your newsletter, find where your audience hangs out and get them signed up. Show them why it’s to their benefit to become an insider and upgrade to the paid version.

Learn your numbers and start advertising to scale the entire operation up. Vinnie advertises online and in publications.

Remember to sell your readers other stuff, too. If your niche is golf tips, sell them golf equipment and golf packages. If your niche is dog training, sell them high end dog food and so forth.

This is so simple, you can get started almost immediately, just as soon as you choose your profitable niche.

404 Error Page Profits

By Swapan Bairagi on December 31, 2022 in Blog

404 Error Page Profits

No matter how hard you try to prevent it, sooner or later you’ll have prospectland on your 404 error page. When they do, they have a choice – try to find what they were looking for or give up. Care to guess what happens more often? They leave in frustration.

So instead of the usual “Whoops! We’re sorry but what you’re looking fo has moved” page, consider customizing your error pages to get these people to do something.

For example, you could give them an option to opt into your list with an offe that is different than your landing page. This can be highly effective. For example…

“Congrats! You just found our secret page where we give away __. Just tell us where to send it and it’s yours.”

Or you might make them an offer they can’t refuse, such as a great deal on one of your most popular products, or a combination offer for a super low price. Like this.

“Oops! You just landed on our error page, but we’re going to make it up to you. Here’s Sxx.xx off of our super hot selling _.”

For one reason or another, if you have your own website online long enough, youre going to start getting a stream of people who land on a page of your website that does not exist, and leads them to a 404 error. Plan in advance for this hidden opportunity and you can turn some of the strayed visitors into subscribers and customers.

How to Get Viral Blog Posts Done For You??

By Swapan Bairagi on December 31, 2022 in Blog

How to Get Viral Blog Posts Done For You

Let me preface this by reminding you that the greatest selling tool in all the world isn’t the internet, or sales letters or sales videos or even word of mouth. It’s stories. 

Stories sell like nothing else because we are hard wired to listen to and love Stories. It’s in our genes. There was a time when storytelling could literally save our lives. Think of a primitive man coming back from a hunt and telling everyone in camp the story of how ‘Bob’ was killed by a saber tooth tiger in the sixth valley to the south.

Do you think anyone would venture into the sixth valley to the south after that? No way, because they knew the story of how Bob got killed by the tiger who lives there.

Now then, here’s how to get experts to practically write your blog posts for you AND get them to do it in story form:
Ask them a question that invites a personal story.

For example, your blog is about investing in commodities. This week you want a blog post on pork futures (I’m making this stuff up right now) so you send out an email to every commodities expert you know of, asking them about their most memorable pork futures story. It doesn’t matter if they made or lost money, you just want to hear their story. A dozen of them write back and you put those stories together into a post.

You’re doing a few things here:

First, you’re getting experts to weigh in on an interesting question, which means you get to ‘borrow’ on their credibility, making you look good to your readers and customers.

Second, you’re doing this in story form, and since people love stories, they are coming back to your blog every week for more of these stories.

Third, you’re building a relationship with these experts. Sure, some of them won’t respond to you, but others will be eager to share their stories. And down the road, who knows what might happen. They could end up promoting your product to their lists, or asking you to do a JV, or even becoming good friends with you.

Fourth, blog posts like these tend to get shared on social media which brings in more traffic.

Fifth, your experts might also share

your posts with their followers. “Hey, my hog futures story is featured in thi post, check it out.”

The trick here is to phrase your questions in such a way that it invites personal stories.

And don’t forget to ask your readers the same questions. Sometimes it’s the everyday guy or gal you don’t kno who has the best story — the one that makes your article go viral or even get referenced on other major sites.

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Do You Have a Million Dollar Journal Yet?

By Swapan Bairagi on December 30, 2022 in Blog

Do You Have a Million Dollar Journal Yet?

One little notebook could be worth a
million dollars to you. Or more.

Here’s how…

Keep track of everything you do and especially all of your ideas. When you start something new, keep a running record of what you’re doing and how you’re doing it.

Two things will happen:

First, you’ll have more and more ideas, and better ideas, too. The simple act of writing ideas down drives your subconscious to create more ideas. Review your ideas weekly and find the gems. Test out the best ones, choose One and run with it. It could be a million-dollar business.

Second, teach others how to do that business. If you find an awesome new way to build an email list, build your own lists and then teach others to do the same. If you discover how to launch a product from start to finish in 3 days, teach others to do the same.

Keep your notebook with you at all times. Write in it when the mood Strikes, and even when it doesnt. Resort to an online journal only when necessary. There’s something about the brain and handwriting connection that inspires more creative thinking than simply tapping keys.

So, do you have your million dollar journal yet?

If not, get one and get started. Here’s one | found on Amazon:

https://www.amazon.com/MillionDollar-Ideas-JournalMillionaire/dp/1080419748/

Your future self with thank you for it!

Big Marketing Lessons from Netflix Series!

By Swapan Bairagi on December 29, 2022 in Blog

Big Marketing Lessons from Netflix Series

Have you seen, ‘Self-Made: Inspired by the Life of Madam C.J. Walker’? It’s a limited series on Netflix, and the first 8 minutes just about hit me over the head with what might be the most important marketing lesson of all.

The scene opens with a small street market in St. Louis, U.S., in 1908. A middle-aged woman stands in her Sunday best next to a barrel, looking shy, a little bit scared and without confidence. But she is determined to see this through.

On the barrel we see a couple dozen small silver tins of, ‘Magical Hair Grower’. It’s clear she wants to sell them but doesn’t have a clue how to Start. She’s just standing there awkwardly as people walk past her without a glance.

Finally, she takes a deep breath, pastes a nervous smile on her face, holds the tin up and begins shouting, “Magical Hair Grower, fifty cents a tin, get your Magical Hair Grower right here.”
No one responds.

Taking a different tact, she tries to interact with passersby. “Got dandruff ma’am? Got bald patches? | got your fix, right here ladies.”

Again, there is no response and we, the viewers, fear she might cry.

Offscreen there is a voice: “I’ve heard of that stuff.” We see a woman holding a large basket of laundry, her hair covered in a scarf. “Does it work? Quietly and with emotion, C.J. tells the woman, “It saved my life.”

And then she tells her story. Extreme poverty. Debilitating stress. Terrible work for a pittance of pay. Hair falling out. A once-loving husband turning abusive. She wonders why God even allows her to live.

Then the product appears at her darkest hour. Months later her hair is full and beautiful once more. Now she has her confidence back. She has a new man who loves her. Her life is so much better because of this product. It saved her life.

A crowd has gathered to hear her speak. There is amoment of suspense — will they believe her story? Will they purchase the product? There is one sale. And then a second. And now she has more customers than she has tins to sell.

But while telling you the story of the first 8 minutes of this show, I’ve left something out. Despite her beautiful hair and the new man in her life, C.J. is still working far too hard for too little money. She is a wash woman, which means she spends her days hand scrubbing clothes on a washboard with lye soap. She wants more in life. She wants to sell Magical Hair Grower.

But the Snooty Product Owner doesn’t want C.J. to sell the stuff. Snooty Product Owner wants C.J. to continue doing her wash in exchange for a tin of Magical Hair Grower.

Never mind that C.J. has an incredible testimonial. Never mind that C.J. has already referred 8 paying customers to the Snooty Product Owner. Nope. It’s not said but it is implied that C.J. needs to ‘stay in her place’ because she’s not pretty enough to be a salesperson.

And so C.J. steals those tins to prove she can do it. She is willing to risk everything — even prison — to get herself out of poverty.

There are two lessons here. | dont need to spell them out for you becaus you already know what they are. Take a look at your own business and your own life and ask yourself what C.J. would tell you to do.

Triple Your Sales by Writing the Copy First:

By Swapan Bairagi on December 28, 2022 in Blog

Triple Your Sales by Writing the Copy First

4 times out of 5, the answer is a resounding YES. Maybe you’ve heard this advice before. Maybe it sounded crazier than clown college to you. But… it works.

It doesn’t matter if you’re creating a lead magnet, a paid product, a video to share with your list or whatever. When you create the sales copy first, you think bigger. You get more creative. You find solutions you didn’t know you had. You’re more excited about your product idea, and the excitement shows in your writing.

You’re shaping a better product than if you had created the product first. You’ll have the best product possible because you sold it first.

But what if you write bullet points or sales points and then realize you can’t fulfill them? Simply remove that portion of the sales letter. You will need to revise and tighten up your letter when the product is done. But 90% of your letter will likely already b finished.

And here’s one of the best benefits of all – you don’t have to write the sales letter after the product is finished. Many marketers find they have just enough enthusiasm to get through the product creation and have none left fo the letter. But by writing the sales copy first, you don’t have to worry about that.

| learned this technique a long time ago, and every time | remember to do it, | not only have a better product Created with a lot more enthusiasm – | also make a ton more sales.

Using Emoji to Boost Your Marketing.

By Swapan Bairagi on December 27, 2022 in Blog

Using Emojis to Boost Your Marketing :

Emojis aren’t just for friends; they’re also dynamite at capturing your customers attention, increasing user engagement and even helping to close sales. The funny thing is that most businesses think emojis are best left to 16-year old girls: “We want to maintain a professional appearance to our customers which is why we will never use emojis in any of our communications,” said the out-of-touch company executive to the marketing team struggling to increase lackluster sales.

In the last 100 years of advertising, there has NEVER been a time when the personal touch didn’t increase the value of business to consumer communication. It doesn’t matter if it an email, a social media post, an article or a sales letter. Giving all of your communications a personal touch with emojis just makes good marketing sense.

What are emojis? ++

Emojis are small icons and images using Unicode Standard. They’re used in all forms of digital communication. Emojis can be yellow smileys or represent common objects such as food, animals, sports, transportation and more.

In marketing, the vast majority of the emojis you use will be emoticons – emojis that represent emotions with facial representations. @ And it’s emoticons we’ll be referring to in the rest of this article, even though we’ll still use the term emoji.

Why do emojis enhance your marketing message?

There are many reasons emojis improve marketing, and here are a few:

They capture attention. You receive a hundred new emails. 99 use 100% text in the subject line while one uses a smiley face or a heart. All else being equal, which one do you notice first?

They convey meaning. A text message that ends with a period gives a slightly different feeling than one ending with an exclamation point. Let’s see what happens if we use an emoji, too.

“I’m excited about this.”

VS

“I’m excited about this!”

Visual is faster than text. Your brain processes visuals 60,000 times faster than text. And since emojis are images, the brain can process emojis in a flash.

More likes, more shares, more comments. Based on multiple studies, emojis in Facebook posts lead to 57% more likes, 33% more shares and 33% more comments compared to Facebook posts with no emojis. Do you use emojis in your Facebook ads? If not, you might want to start.

Your brain sees emojis as an actual face. A study from the School of Psychology in Flinders University, Australia shows the brain behaving the same way regardless of whether it’s seeing a human face or an emoji. That’s why emojl user engagement is higher than plain text user engagement.

Human faces – and now emojis – increase engagement . For decades we’ve known that people will look at human faces longer than at almost any other image in an advertisement. And now that we know the brain sees emojis the same way it sees faces, it’s pretty obvious we need to use them in all of our written communications.

Emojis make your customers happy. €} Not only do your customers feel happier when they use emojis, they also feel happier and like the sender more when they receive emojis, too. And happy customers are almost always more likely to convert, whether it’s to join your mailing list, forward your message or buy your product.

“Humanizes your business. Emojis can be the perfect way to convey the fact there is areal live person sending the message, rather than some faceless company.

Better connections. According to the Emoji Trend Report, emojis help users better communicate their thoughts and feelings and connect to people.

How to Find Your Emojis

Because you can’t create most emojis using your text keyboard, you need to download or open a separate one.

Here’s how:

iPhone and iPads

iPhones and iPads have the emoji keyboard built into the operating system. To add the keyboard…

* Open Settings .

* Tap General > Keyboard > Keyboards

* Tap Add New Keyboard > Emoji

To access the keyboard, open your Messages or Mail. Tap the @ next to the microphone, which should change your keyboard. If you have any other keyboards added, you might have to tap the icon acouple times.

Android

Newer Android phones have emojis built into the keyboard. But older models require you to download a third-party app like Kika, SwiftKey, or Textra.

From there, apply the new emojis to your keyboard like this:

Settings > Language and Input > Virtual Keyboard > Manage Keyboards

Now select the keyboard you’d like to download.

Mac

On both Mac and Windows you can Google an emoji and then copy and paste it into your message. But there is an easier way to do it:

When you’re typing on your Mac and want to insert an emoji, simply tap Control + Command + Spacebar to pop open the emoji keyboard. @

Tap the emoji you want to use or drag and drop if it doesn’t insert automatically.

You can also turn on the emoji keyboard on your Mac by tapping the Apple icon in the top left corner. Then, open System Preferences > Keyboard and click Show Keyboard and Emoji Viewers in Menu Bar.

This places a shortcut in the menu bar, and with one tap you can access all emojis and symbols.

Windows

Again, you can copy and paste if you’re so inclined. You can also use the keyboard shortcut for Windows which is…

Windows Key + Period or Windows Key + Semicolon @

This shortcut brings up the built-in keyboard from which you can tap the emoji you want to use.

Most Popular Emojis and When to Use

Laughing Emoji @ is the most commonly used emoji on Twitter, and also the most popular according to Apple’s data. Use this in conjunction with humor, such as when you regale your readers on the stupid thing you did last night.

Red Heart Emoji & and Heart Eyes Emoji @ can be used when you are referring to something or someone you love as well as how much you appreciate your customers. A little trickier but worth trying: Use it to indicate just how much your prospect will love your product.

Embarrassed/Flushed Face Emoji @ can demonstrate your humility and gratitude when receiving praise or an award.

Side Eye Emoji @ is good to use if you want to show the playful side of your brand or if you’re making a joke and you want to indicate that you’re kidding.

Eyes Emoji «* can be used to draw attention to a link or image.

Thinking Emoji @ shows you are deep in thought, such as when you’re not sure about a controversial issue, or when you’re explaining the thinking process you went through to arrive at your conclusion.

Sweat Emoji @ is used to express a Close call. “Whew! That could have been bad”.

Hand Up Emoji @ is great for getting social media participation. For example, you could post, “Who thinks smooth peanut butter is better than crunchy? Give me a “@@” if you agree!”

Tips for Using Emojis in Business

* Let your customers use emojis to give you quick feedback. The preferred choice of customers to let a brand know they’re doing a good job is the thumbs up, @ followed by a star .+ or asmiley face. @

¢ Avoid anything cryptic or ambiguous. If the emoji doesn’t clearly communicate your intended message, don’t use it. @ (Pizza, anyone? You see what I mean.)

* Emojis are for complimenting your message, not replacing it.

– Since women @ tend to use emojis more than men 3, consider your target market when deciding how often to use emojis.

* Don’t think that only young people use emojis because they are popular at all ages, although the meaning of certain emojis can be slightly different for a 20-year old and a 60-year old.

« Use emotional emojis to break down barriers and humanize your brand.

* Consider creating your own emojis for your brand. For example, they might look like other emojis except they are wearing something like a hat or bowtie that identifies them with your business.


* Ifyou are communicating with an individual in business and you are unsure, use social mimicry for clues. If they are using an informal tone or if they use an emoji themselves, then it’s fine to send your own emojis.

« Use only common emojis that are easy to understand or already universal. The idea is to improve your communications, not bewilder your audience.

Know that a small segment of your audience will be totally clueless about emojis and another small segment will take emoji use to an artform. For example, Cosmo published a 2,200 word article on the importance of choosing the just right color and style of heart emojis for the right occasions.

It’s all the people in between those two extremes that you are targeting with your emojis, so don’t sweat it if you don’t always get your emoji usage exactly right – almost no one does.

Emoji Pop Quiz:

One: What year were emojis invented? Bonus points if you can name the country that originated them.

Two: What year were emojis incorporated into and standardized by Unicode, which allowed them to be used outside of Japan?

Three: How many emojis are on the Unicode Standard list? (Hint: It’s probably a LOT more than you think.)

Four: What were the 3 most popular new emojis in 2020? If you can name just ONE of them, we’ll consider you an advanced emo’ user.

Five: Which emojis, according to user votes, best represented the year 2020?

Answers:

One: 1999 by acoder employed by NTT DoCoMo, a Japanese mobile service provider.

Two: 2010. Yup, believe it or not, emojis have only been worldwide for over a decade.

Three: +3,300. Seriously.

Four:

¢ First place: The White Heart.

. Second place: The Yawning Face. .
. Third Place: The brown Heart.

Winners were determined by which were most used on Twitter.

Five: The winner was the Raised Fist with Dark Skin Tone @

And the runner up was the Microbe %

Frankly, | thought it would either be the ‘Screaming-in-Terror’ emoji (if there is one) or the ‘Pile of Poo’ emoji. @

The T-Spring Method of Guaranteed Profits:

By Swapan Bairagi on December 25, 2022 in Blog

The T-Spring Method of Guaranteed Profits

This isn’t about selling t-shirts, but rather the lesson we can learn from tshirt sellers that will put money in our pocket before we even create the product.


When you sell shirts on T-Spring, youre not committed to investing any money until you have the orders in hand. Let’s say your goal is to sell 50 tshirts at $15 apiece. You advertise on social media and buyers commit to purchasing the actual shirts.

But until you reach the 50 order mark, or whatever number you’ve specified, you’re not obligated to pay for any shirts. Once you hit 50, the customer are billed and the lot is created and shipped. But if only 49 people pre-ordered, then the t-shirts are never made.

Why don’t more marketers use this business model for their own products?

You could open a course for *x” number of people and presell it. The course will start in 3 weeks time, but only if all the seats are filled. Or you could outline a product and presell it. If you get enough orders for it (whatever number you deem that to be) then it will be delivered on the date you’ve specified.

The point is, you are charging for a product prior to creating that product. And if you discover there isn’t enough demand for the product, you simply refund the orders that you’ve received and try it again with a different product.

The benefits to launching this way are two-fold: First, you find out up front whether or not people are willing to pay for the product you propose to create. This way you will never again create a product only to discover no one wants to buy it. Second, you get operating capital up front. If you need to outsource the creation of the product, you can simply use the money from your advance orders to get it done.

Of course, the one thing you need for this business model is a good reputation for delivering on your promises. |f you’re completely unknown in your niche, this might not work for you. You’ll need to at least put out some great content and create a following before you use the T-S method for pre-launching your first product, but it will be well worth the effort.

Two more benefits of this business model are the ability to head off problems before you do a full-blown launch, as well as getting proof that your product works. By doing a prelaunch to a smaller number of buyers, you can get feedback on what your product lacks, what might be confusing or anything else you need to improve your product before doing the full-scale launch with affiliates.

And you can ask your first buyers for their testimonials as well, which will help you to sell more of your product once you launch it full scale.

| can’t see any downside to using the TS method to launch any virtual product, while there are tons of benefits to doing it this way. And yet, most marketers won’t do it. Why not? Maybe it’s because they have a belief that things can only be done acertain way because ‘that’s how it’s always been done in the past’ Which is nonsense.

Just because most everyone else spends a month or two creating a product before they even know whether or not it will sell doesn’t mean you have to be brain dead, too. (Too rough?)

Let me tell you a quick story and then I’ll close with one last thought:

When my cousin’s daughter turned 16, she wanted to get a part time job to make extra money. | suggested a method that | knew for a fact would get her ajob in 48 hours, but she flat out refused to do it because, “No one else does that”

| dutifully drove her around anyway | and she put in applications at a dozen or so businesses. A month later, not a single one of them had called her in for an interview, much less offered her a job. I asked if she was now ready to use my method, and she reluctantly said yes.

That’s when | helped her write out a letter that told a little bit about herself and her qualifications. Then we added something like this (I don’t remember the exact wording we used):

“I realize that since I’ve never held a real job, it might seem like a gamble for you to hire me. That’s why, to prove my worth, | want to work for you for 2 weeks for free, to demonstrate to you what an asset | will be to your business.”

I again drove her to about a dozen businesses, where she filled in the applications and attached a copy of the letter. Within 48 hours she had 5 interviews scheduled, and within 96 hours she had 5 job offers and requests for 3 more interviews.

That is the power of doing things differently from everybody else.

If someone tells you that you MUST create the product FIRST before you launch it, just Know they have been as brainwashed into ‘right thinking as my second cousin.

Frankly, I think it is often best to ignore ‘established methods’ so that you can find a way that reduces risk, increases results and in this case, saves you from creatine a eroduct that won’t sell.

A few tips on selling your product prior to creating it:

* Choose a topic you’re familiar with so that you can make the product quickly.

* Outline the product prior to offering it for sale. This will make it super easy to write your sales offer.

* Include plenty of enticing bullet points in your offer.

* Make it super clear that the product has not been created yet but will be available on “x” date.

* Also make it clear that if there is not enough response, they will be refunded and the product won’t be made.

If possible, promise to have the product ready no more than two weeks ahead of when you’re making this offer. If you have a list of your own and you’re fast at making products, reduce this to one week. For example, you make the offer on Monday, Tuesday and Wednesday, with the product becoming available the following Tuesday.

If you offer something like group coaching with one call a week for six weeks, you only need to get the first call ready.

Let them know they are your beta group and you’ll be looking for feedback from them, as well as offering more personalized service. Solicit their questions and comments so you Can improve your product prior to doing your full launch.

One last thing… Oddly enough, tests show that conversions for lead
One last thing… Oddly enough, tests show that conversions for lead magnets are generally HIGHER if the lead magnet is not yet created. | don’t know if this is also true for products, but it may be. | think it’s the allure of a brand new, totally up to date product (or lead magnet) that no one (NO ONE!) had yet to get their hands on.

Action Point: Make a list right now of products you’ve considered creating but you weren’t sure they would sell. Choose one and write an outline for the product and a simple sales page. Then send an email to your list and see what kind of response you get. Start to finish, you can probably do this in less than two hours and begin to see orders come in shortly thereafter.

Make Money from Other People’s Content:

By Swapan Bairagi on December 25, 2022 in Blog

Make Money from Other People’s Content

| want to be clear right up front — there is NO stealing required to do this. In fact, professionals have been doing this exact same thing forever, or at least since people have been creating stories, content and so forth.

I’ll give you some movie examples:

Bridget Jones Diary (2001) is really a modern version of Jane Austen’s Pride and Prejudice.

Clueless (1995) is based on Jane Austen’s Emma.

Cruel Intentions (1999) is a modern version of Pierre Choderlos de Lacios’ Les Liasons Dangereuses (1792).

Pretty Woman (1990) is based on George Bernard Shaw’s 1912 play Pygmalion, as is She’s All That (1999).

10 Things | Hate About You (1999) is really Shakespeare’s play, Taming of the Shrew, in disguise.

Star Wars is Akira Kurosawa’s 1958 Samurai classic, The Hidden Fortress, Only in space. In fact, | would wager that at least 9 out of 10 Hollywood movies are based on stories from other movies or books. And yet these movies earn millions of dollars. So, the question is, is it ethical or legal to ‘borrow’ other people’s ideas?

Yes!

It’s a fact that you can’t copyright an idea. All the best artists (who are honest) will even admit they steal like crazy, which is what makes their art so awesome.

There is no need to continuously reinvent the wheel. The wheel was invented once, and ever since then people have copied that idea onto their own products, whether it was for wheelbarrows, carts, Carriages or cars. Using other people’s ideas (not their work) is 100% legal, ethical and even required if we are to move forward as a society.

Now let’s say you’ve run across a 50page ebook on how to do something. You cannot copy the actual writing, the author’s name or the cover of the book. But you can use the idea of the ebook to create your own.

West Side Story and Disney’s High School Musical used a famous playwright’s plot in their stories. Can you think what that might have been?

A little play called Romeo and Juliet.

So that book on driving traffic that inspired you to use the method yourself… you can’t copy that book and sell it. But you can write your own. Or record your own videos. Or offer a coaching program that teaches the method. As long as you do not use the author’s copyrighted stuff such as their writing, their screenshots, their images and so forth, you can write up the method as your own and sell it as much as you want to.

And if you’ve used the technique taught in the material yourself, which hopefully you have, then you can speak with authority on the subject.

If this makes you uncomfortable, then the solution is simple: Don’t do it. Instead, take something from an entirely different niche and adapt it to your own niche.

For example, you read a great book on dog training and you realise that many of the techniques in that book could work equally as well on your three-year old. So you try it out and sure enough, you’ve gotten your three year old to stop screaming when she wants attention, to eat her food when you give it to her, to follow your simple instructions without throwing a tantrum and so forth.

Yes, I’m probably going to get emails from people who are upset | equated training a puppy with training a child… © The point is that what you learn in one area of life can often be used in other areas as well.

Take a look at the millions of how to books out there and find something you can adapt to an entirely different niche, and you’ll have all the inspiratio you need to create unique products without having to be brilliant yourself.

Although incidentally, people will think you are brilliant.

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